The complete guide to the business of being a magician.
Highway to success is the essential business system for any magician or independent entertainer.
HIGHWAY TO SUCCESS was written specifically for entertainers whether you are a magician, clown, juggler or any other type of performing artist. This common sense system will equip you with the knowledge to successfully set up, operate and thrive as a part-time or full-time professional entertainer.
From basic business structures to legalities, from advertising to closing the sale, this system will refine your business practices and increase clientele, putting more money in your pocket. Based on tried methods and practical experience, this effective system will work!
With over 45 years of combined experience as professional entertainers and businessmen, Elliott Smith and Ian Quick have put together for you an effective business system that works. Based on tried methods and practical experience, this common sense approach will equip you with the knowledge to successfully operate your business.
When you purchase "Highway to Success," you are automatically eligible to receive your Secret Password to access the "Extended Warranty" page including practical, easy-to-use, ready to use business forms and samples in word, excel and .pdf formats. These include:
- Performance Contracts
- Entertainment Agreements
- Letters of Introduction
- Business Cards
- Sponsorship Agreements
- Telephone Scripts
- Daily, weekly, and monthly Activity Checklists
- Call Tracking Form
- Sales Forecasting Form
- Expense and Budget Worksheet
- Spreadsheets (Excel format): Call Tracking - Sales Forecasting - Expense and Budget
PDF Ebook - 180 pages. Suitable for PC, Mac, iPhone, iPad, Kindle
"Holy Toledo! This is an amazing book. For a small investment you will learn more in 176 pages than in 15 years of messing around and making mistakes in the business. Elliott Smith has this book in a very easy to understand format that, if you are thinking of entering magic as a profession (or semi-profession), you'll have the tools you need." - MagicTalk Reviews by Bryan Dean
"As someone who has worked in large, medium-sized, and run his own small business for many years, I feel this book could be invaluable if read carefully and the advice followed rigorously." - International Brotherhood of Magicians 'Linking Ring' Magazine Phil Willmarth
"If you have been considering making the jump into part-time or full-time pro status, you owe it to yourself to pick up a copy of Highway to Success by Elliott Smith and Ian Quick...This is simply one of the best expositions of this type of material that I have ever read. Whatever your performing area, you'll find information that will move you toward your goals... best book on the nuts-and-bolts of entertaining as a profession that have been published in recent times. Highly recommended." - MAGIC Magazine - Micheal Close
"This is a clear, easy to follow text with colorful graphics and sidebars.... If you're looking for easy to follow, ethically sound (unlike some) advice and business information you'll wish you knew, then this might be the book for you." - Tracy Atteberry