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Word Up is a completely unique effect, whereby the spectator mentally selects a word from a word search that is printed on a plastic card. The word that they are merely thinking of then vanishes. And what's more, it now appears on the back of the card! Your spectator will be literally blown away! 

At this point, you can freely hand out the card for examination and show the alternative words. 

"A beautiful piece of mentalism with a touch of magic. Very clever indeed." 
- Peter Eggink